Branding
embracing the challenge of redefining the academic research communication brand for the modern era. partnering with Research Retold, we embarked on a journey to revolutionise their brand, website, and marketing strategy. our collaborative approach ensured that every aspect of the project reflected the latest usability features and up-to-date trends in graphic design and web development.
The rebrand was informed by a piece of content I produced, before any other work was carried out…
I also worked closely to organise the businesses ‘core’ products after reviewing their client testimonials and project requests.
User-flow for Research Retold, Core services 2.0
our ability to transform complex user journeys into simple and highly effective roadmaps, leveraging the insights gathered from the brand owner's user research, we meticulously organised core products to streamline the user experience.
“Developing the new brand aesthetics alongside the logo allowed me to work more holistically. I was able to harmonise all outcomes, arriving at a brand that really became the sum of all of its parts.
Sam Brown - Lead Designer
